DIVERSIFICATION OF FOREIGN ECONOMIC ACTIVITY OF ENTERPRISES OF UKRAINE IN CONDITIONS OF GLOBALIZATION

Abstract

In the article the approaches to diversification of foreign economic activity in conditions of globalization are grounded. It is proved that the process of management of diversification needs to be ongoing. The auhor proposed mechanism to manage the diversification of foreign trade activities of domestic enterprises, which will improve the validity of decisions to ensure flexibility and efficiency of management, which will lead to the lifting prestigiously, changes its place on the world commodity markets.